The "2024 High-Quality Business Education and Case Method Conference for MBA Educators" took place on October 12 at the CEIBS Shanghai campus as part of the institution's 30th anniversary celebrations. The event was co-organised by the Association of Chinese Graduate Education and CEIBS, under the guidance of the China National MBA Education Supervisory Committee.
Prominent experts from the education sector attended the conference, including Chen Fangruo, Vice Director of China National MBA Education Supervisory Committee and Dean of Antai College of Economics & Management at Shanghai Jiao Tong University; Wang Hong, President and Professor of Management at CEIBS and Hengdian Group Chair in Management; Wang Ping, Director of the Office of Secretariat China National MBA Education Supervisory Committee and Secretary-General of MBA Committee of Association of Chinese Graduate Education; He Wensheng, Member of China National MBA Education Supervisory Committee and Dean of School of Management at Lanzhou University; Shang Wenjiang, Dean of the Business School at China University of Political Science and Law and Member of the 14th CPPCC; Huo Jiazhen, Chairman of Shanghai Management Science Society and Former Dean of the School of Economics and Management at Tongji University; Frank Bournois, Vice President and Dean of CEIBS; Zhang Weijiong, Vice President and Co-Dean of CEIBS; and Ma Lei, Secretary of CPC Committee of CEIBS.
Representatives from Harvard Business Publishing Education, Ivey Publishing, and The Case Centre also attended and delivered speeches. The conference, which attracted nearly 300 MBA education leaders and case centre directors from over 170 institutions nationwide, focused on enhancing the educational experience through case studies and promoting high-quality China-themed cases globally.