CEIBS will work together with you to design and implement a Company Specific Programme (CSP) that will meet the unique challenges, priorities and opportunities that your company faces. As the largest provider of Company Specific Programmes in Asia, CEIBS can provide your company with a highly effective tool in support of organisational transformation and development.

With a diverse international faculty possessing deep industry knowledge, CEIBS delivers China Depth and Global Breadth in our Company Specific Programmes. We work with a range of clients, including multinationals, Chinese firms and governmental organisations. We offer the highest standard of customer focus, working in close partnership with you to design and then deliver a learning solution that will bring tangible and relevant business results.

Choosing a CSP with CEIBS means selecting a learning experience that is tailored to your needs and will provide your managers and executives with the innovative knowledge and skills necessary to support your organisation's vision. CEIBS Company Specific Programmes are a powerful, proven instrument for your organisation to succeed in today's dynamic, fast-paced business environment.

CEIBS has a consultant team especially dedicated to CSP. This team works closely with CEIBS faculty and client companies. They have accumulated rich experience in programme design, delivery and evaluation.

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CEIBS has a consultant team especially dedicated to CSP. This team works closely with CEIBS faculty and client companies. They have accumulated rich experience in programme design, delivery and evaluation.

Our Company Specific Programmes are tailor-made learning solutions, developed in collaboration with our clients, to enact positive change in each organisation and bring tangible business results. Each programme we design is different; choosing a CEIBS Company Specific Programme means selecting a learning experience designed specifically for your needs. Our expert faculty and project management team can design a unique programme that will provide your managers and executives with the innovative learning, knowledge, and skills necessary to support your organisation's vision.

Since its establishment in 1994, CEIBS has engaged its leading international faculty in partnering with some of the best and most innovative companies, both local and multinational. We understand more about China than any other international business school and we understand more about global business than any other Chinese school. This unparalleled combination of in-depth China knowledge coupled with cutting-edge global expertise makes CEIBS the ideal partner to help your organisation succeed in the global economy.

Curriculum

Multiple Partnership Models Available:

Single Module Programme

  • Two to three days of group learning to explore a specific business discipline
  • Pre-defined learning topics
  • Focus on specific skills

Multi-Module Programme

  • Six to eighteen months of multi-module programmes
  • A systematic learning solution for improving leadership effectiveness
  • Help your organization build a leadership pipeline for future development in multiple areas

Advanced Leadership Development Programme

  • One to two weeks of intensive learning
  • Fully customised programmes for your organisation to thrive in today’s fast-paced business environment in China and around the world
  • Enhance the overall strategic thinking of decision-makers, and sharpen change management skills needed in fast-growing companies

Whether your organisation faces any of the following challenges or growth opportunities, CEIBS' Company Specific Programme(CSP) can develop a tailored programme to meet your specific goals

  • How can you help your management team gain deep insight into and execute your company's business strategy?
  • How can you maintain healthy and sustainable business growth in the face of fierce competition?
  • How can you overcome departmental silos and foster cross-functional collaboration?
  • How can you rapidly improve the ability of middle to top managers to provide overall leadership to ensure sustainable business development?
  • How can you foster the transformation of organisational culture to cope with the changing business landscape?
  • How can you increase the success rate of mergers and acquisitions to drive sustainable business growth?
  • How can you help your company improve its ability to innovate in order to seize growth opportunities in a dynamic competitive environment?
  • How can you help the headquarters of a multinational company better understand the Chinese market?
  • How can you accelerate the localisation of executives?
  • How can you gain better insight into customer needs amidst rapid changes in the business ecosystem?
  • How can you systematically manage and drive digital transformation?
  • How is AI redefining the boundaries of organisations and the landscape of business competition?
  • How can Chinese companies build a resilient global presence in this new context?
  • What shapes the inner world and growth trajectories of Gen Z employees and managers?
  • ...

Interdisciplinary Curriculum Design for Organisation-Specific Objectives

  • General Management
  • Organisation and Management
  • Digitalisation and Corporate Intelligence 
  • Business Development Strategy
  • Talent Management 
  • Operations Management
  • Innovation Strategy and Transformation 
  • Negotiation and Decision-Making
  • Supply Chain and Service Innovation 
  • Game Theory and Business Strategy
  • Marketing & Sales 
  • ESG
    • The Art of Leadership 
    • Consumer Insight
    • Business Simulation 
    • Leadership in Action
    • Finance and Accounting 
    • And more

    CEIBS is the first international business school established in China. Rooted in China for more than 30 years, CEIBS has grown in step with the country's reform and development, providing executive education programmes to more than two hundred thousand middle and senior managers — establishing itself as a leading provider of executive education in the Asia-Pacific region. Our corporate partners deeply value CEIBS Company Specific Programmes (CSP) based on the following distinctive strengths:

    Precise Identification of Business Needs
    We works closely with our corporate clients through in-depth communication. Building on a thorough understanding of each client's business strategy and corporate culture, we co-develop Company-Specific Programmes that are fully aligned with the client's strategy and needs.


    Flexible Customisation
    CEIBS takes a fully customized approach. From exploratory interviews with senior management and needs assessments of prospective participants, to programme design, delivery, evaluation and follow-up activities, we provide end-to-end customisation, management and tracking across intensive short-term training, long-term empowerment and ecosystem collaboration.


    Diverse Learning Approaches
    We adopt a rich variety of teaching and learning formats, including theoretical lectures, company visits, practical training and action coaching. Programme modules and duration can also be flexibly designed to fit your company's schedule and priorities.


    World-Class Faculty
    CEIBS’ Company-Specific Programmes are backed by a distinguished faculty. Our professors combine deep academic expertise with extensive teaching experience at leading business schools worldwide, and possess profound insights into the business landscape of China and the Asia-Pacific region. Many of the cases used in our programmes are authored by our own professors. We believe senior management from your organisation can gain direct, actionable value from their teaching.


    Actionable Outcomes
    CEIBS’ Company-Specific Programmes focus on talent development and strategic execution. By integrating action learning projects and tracking mechanisms, we ensure that learning outcomes extend well beyond the classroom and translate into stronger organizational capabilities and successful strategy execution.


    Strong Support & Commitment to Excellence
    Drawing on over 30 years of executive education excellence and experience with more than  two hundred thousand participants, CEIBS’ Company Specific Programmes (CSP) has established an end-to-end management system covering needs research, programme design, teaching delivery and impact evaluation, supported by world-class faculty and a dedicated operations team at every step. CEIBS continuously refines our programmes, combining cutting-edge academic research with Chinese business practice to deliver learning experiences that exceed expectations for every corporate partner.

     

    Leveraging its rich experience in executive education, CEIBS offers a wide range of world-class EE programmes for companies and organisations in China and the Asia-Pacific region at large, fulfilling its mission to understand more about China than any other international business school and more about global business than any other Chinese school.

    CEIBS' CSPs are one-of-a-kind training solutions that are the result of close collaboration among companies, participants, CEIBS CSP team, and faculty/experts. Aligned with your strategic direction and adapted to your organisation's unique context, our CSPs support your corporate culture, link to your business strategy and are tailored to your specific training needs:

    Company

    • Business strategy & pain points
    • Talent development strategy
    • Corporate culture operations

    CEIBS CSP Team

    • Rich experience in programme design
    • Excellence in programme

    Participants

    • Personal development
    • Business development

    Faculty / Experts

    • World-class faculty with profound academic experience
    • Expertise & hands-on business experience
    • Interactive teaching

    The CEIBS CSP is customised to meet the needs of your leadership team based on your organisation's vision, business strategy, management hierarchy and industry landscape. Aligned with your corporate culture, values and behavioural norms, the CSP is delivered at a time and place of your convenience.

    How We Customise

    Contact us

    Telephone: (86 21) 2890 5303
    Email: exed@ceibs.edu

     

    The “Brazilian Mobility and Exponential Technology Innovation Programme 2024”, the first CEIBS programme tailored for Brazilian participants, concluded in 2024, a year that marks the 50th anniversary of the establishment of diplomatic relations between China and Brazil. The Programme, which was attended by more than 50 officials and entrepreneurs from the Confederação Nacional do Transporte (CNT), is designed to facilitate exchanges and cooperation between the two countries in key areas, such as transportation, logistics and shipping, and to advance bilateral relations into the next “golden 50 years”!

    MATCHING PEOPLE GROWTH WITH BUSINESS EXPANSION

    Partner: European multinational technology company for plant and equipment.

    Participants: 30 participants, primarily divisional and functional heads of Asian division, as well as leaders from company’s European headquarters.

    Objective: In an atmosphere of rapid expansion, the scale and speed of the company’s human resource growth has been unable to keep up with the speed of business growth. As a result, the company wished to develop a management training mechanism aimed at providing systematic management training to senior executives and high-potential managers. 

    Delivery: Three modules, totalling 16 days, delivered by five CEIBS faculty members.

    Outcome: The programme blended traditional classroom learning with several action learning projects which helped participants develop and practice specific strategic skills and behaviours. Through this process, the company was able to extract potential solutions for some of its most critical challenges. Participants also completed a 360° leadership assessment survey in which they evaluated themselves in certain leadership dimensions combined with evaluations from their managers and co-workers. Finally, participants created and implemented their own individual development plans which were then reviewed by their internal mentors during and between programme modules. 


    HARNESSING THE OPPORTUNITY OF EMERGING MARKETS

    Partner: China Division of a European-based multinational luxury automotive company with more than 25,000 employees worldwide.

    Participants: 10 executive VP-level employees.

    Objective: China has now become the client’s largest volume market worldwide and, as a result, the members of the China leadership team are increasingly expected to shoulder more responsibilities in support of the company’s global growth plan. The objectives of the strategy workshop were to: define a clearer vision and mission in China for long-term sustainable development; to develop a China Growth Strategy; to set-up parameters to ensure that the strategy could be frequently re-shaped to align with the company’s global strategy; and to be more responsive to local business opportunities and challenges.

    Delivery: Two workshops of two days each, four months apart.

    Outcome: A China-specific strategic framework was established during the workshop. The programme director provided participants with eight strategic analytical tools to help them constantly review the local-global strategic alignment and balance. A strategic development roadmap for the future was outlined with eight strategic initiatives and programmes identified for immediate action. The programme enabled strategic and critical thinking to move the firm from “Good to Great”. It developed a more balanced strategy between sales and distribution network expansion, incorporating a broader sense of local and global business context with greater strategic competence. Participants enhanced their ability to lead people across different business units, regions and cultures, while equipping the executives with the tools to lead the organisation through new business challenges and opportunities. As a culture builder, it set the organisational development framework and established a unified strategic voice.  


    PIONEERING FUTURE LEADERS

    Partner: Asia-Pacific Division of a European-based global cosmetics company with more than 50,000 employees worldwide.

    Participants: Newly-promoted functional directors, Asia-Pacific.

    Objective: Build leadership capabilities in a fast-growing business environment.

    Delivery: One-week single module residential programme; mix of assessment, classroom lectures, case studies and individual coaching.

    Outcome: The programme gave participants a comprehensive leadership enhancement solution, from self-leadership assessments to the institutionalisation of organisational leadership development. Participants were assigned to individual coaches to enhance not only their professional and career development but also their personal development to prepare them to become future leaders within the organisation. After the programme’s completion, participants were assigned action learning projects. These included five sequential improvement evaluations that lasted eighteen months, measuring participants’ individual development and improvement trajectory, as well as the support and contribution from their direct manager. In the long run, the programme provided a comprehensive leadership development solution to not only participants, but also to stakeholders. This leadership development programme has been so successful that it has now entered its 9th cohort, with CEIBS’ guidance.  

    Foreign-funded/Joint Venture Enterprises

    • ABInBev
    • Bosch
    • Buhler
    • Colgate
    • Danone
    • Eli Lilly
    • Emerson
    • Evonik
    • GE Healthcare
    • IBM 
    • J&J Medical
    • L'Oreal
    • Mondelez
    • Philips 
    • Sanofi
    • Santander Bank
    • Shanghai GM
    • Thermo Fisher
    • Xi'an Janssen
       

    Private Enterprises

    • Baidu
    • Oriental Fortune Capital
    • Fonterra
    • Kingdee
    • Lenovo
    • Midea
    • Mengniu
    • Qihu 360
    • Sany
    • TCL
    • Tencent
    • Tianma
    • Tianyu
    • Tospur
    • Vanke
    • XiZi Otis
    • Xingsen
    • Yang Guang
    • Zkungfu

     SOEs & Government Agencies

    • China Development Bank
    • Guotai Fund
    • SASAC
    • Bank of Communications
    • Shandong Gold
    • SH Electric Group
    • SAIC Finance
    • Shenzhen Futian Government
    • Yili
    • CMPD
    • COHL
    • Bank of China
    • CSCL
    • AVIC 
    • CCIG
    • COFCO
    • SINOPEC
    • CITIC
    •  "We were pleased with the professional and excellent manner in which the CEIBS staff carried out its mandate to create a concept of studies on the topic of 'Emerging Markets'. The dissemination of learning material was well coordinated through qualified academics and experts on the subject. We are fully satisfied with the results of our collaboration and assure you that CEIBS is a respectable institution that is able and capable of providing a high-quality standard education on international business topics."

    Dr. Olav Bagusat
    School of Economics and Business Administration 
    Volkswagen Group

    • "By participating in CEIBS' company specific programmes, participants from TCL have broadened their horizon, strengthened their ability in international operations, and matched their past practices with relevant theories. All this is necessary for TCL in its process of internationalisation." 

    Li Dongsheng
    Chairman and President
    TCL Corporation

    • CEIBS has been a good partner for our company in terms of people development. The EMBA Programme enables senior-level managers to broaden their horizon and social network, and the Executive Education programmes help middle-level managers sharpen their business savvy and strategic mind-set. CEIBS also provides us with customised cases and courseware to address the special needs of our participants from the health care sector. The well-knit lectures, coaching and action-based learning programmes have greatly facilitated the talent development of our company. CEIBS is a leading international business school especially in terms of faculty professionalism and academic leadership. We are very grateful to the school. 

    Pu Ping
    Vice President, Human Resources    
    Johnson & Johnson Medical (China) Ltd. 

    • It has been 10 years since we entered into partnership with CEIBS, based on mutual trust and support. During the past four cohorts of the CEIBS-Evonik Management Development Programme, CEIBS faculty and staff have worked closely with us and provided us with practical talent training plans. This programme is now our flagship training programme in the Asia Pacific region. We look forward to sustaining this partnership with CEIBS to achieve greater success together. 

    David Li    
    Head of Human Resources
    Greater China Region
    Evonik Specialty Chemicals (Shanghai) Co., Ltd.