SHANGHAI, March 26, 2026 –China Europe International Business School (CEIBS) and The Siam Cement Public Company Limited (SCG) officially signed a Memorandum of Understanding (MOU) at the CEIBS Shanghai Campus today. This strategic partnership marks a significant milestone in the fostering of deeper collaboration between one of the world's leading business schools and Southeast Asia’s largest and the leading ASEAN business conglomerate, aiming to drive mutual growth through enhanced talent acquisition, employer branding, and leadership development.

The signing ceremony brought together senior executives from SCG and academic leadership from CEIBS.
Opening the ceremony, Prof. Zhang Lingling, Associate Dean and Director of MBA Programme at CEIBS, highlighted the evolution of the relationship since 2024.
 

“This MOU rests on three critical pillars: corporate sponsorship for high-potential talents to pursue the CEIBS MBA, internship facilitation through our Career Development Centre, and a robust talent pipeline to recruit outstanding graduates for SCG’s operations in Thailand and China. This partnership creates immense value for everyone involved—for SCG, for our students, and for CEIBS,” she said.
Representing SCG, Mr. Paramate Nisagornsen, Vice President - Corporate Administration, delivered his own remarks.
 

"Partnering with CEIBS marks a significant step in advancing SCG’s talent and innovation agenda across China and ASEAN. By engaging with high-potential, globally minded talent, we are building a strong pipeline of future leaders equipped with both global perspective and local insight.
This collaboration reflects SCG’s commitment to being an ‘Organization of Possibilities’ consistently supporting employees’ career growth and development. It will also play a key role in driving innovation and advancing our business purpose of “Inclusive Green Growth”. We look forward to a long-term partnership that creates sustainable value for both organisations and society," he said. 
Following the official signing of the MOU, CEIBS Vice President and Co-Dean Zhu Tian provided concluding remarks on the broader impact of the collaboration.
 

"At CEIBS, our mission is ‘China Depth, Global Breadth’, and our partnership with SCG brings that mission to life. As economic ties between China and ASEAN deepen, the most valuable assets are people who can bridge cultures and navigate both markets. Through this collaboration, talent flows in both directions, and both sides are stronger for it.”

The event concluded with a group photo and a guided campus tour for the esteemed guests.

About the CEIBS MBA Programme
The CEIBS MBA programme is committed to cultivating future global business leaders who possess deep insight into the Chinese market along with an international perspective and strong cross-cultural communication skills. Through a leadership development curriculum that runs throughout the entire MBA experience, students integrate academic rigor, experiential projects, and personal transformation within a 12- or 16-month programme, continuously practicing, reflecting on, and refining their leadership capabilities.
The CEIBS MBA also boasts a large and highly influential global alumni network that provides comprehensive support to students. Immersed in an environment filled with business leaders and exposed to world-class international business education, CEIBS MBA students develop a sustainable strategic vision and holistic business judgment, building unique competitive advantages for their future career development.
About CEIBS
CEIBS was co-founded by the Chinese government and European Union (EU) in 1994, with Shanghai Jiao Tong University and the European Foundation for Management Development (EFMD) serving as its executive partners. The school has campuses in Shanghai, Beijing, Shenzhen, Accra (Ghana), and Zurich (Switzerland).
CEIBS is committed to educating responsible leaders versed in “China Depth, Global Breadth” and serves as an important platform for exchange and co-operation between China, Europe and the world.
About SCG
SCG is one of ASEAN’s leading business conglomerates, operating across a diverse portfolio of businesses including cement and green solutions, chemicals, and packaging. Founded in 1913, SCG has evolved from its origins as Thailand’s first cement producer into a regional leader committed to innovation, sustainability, and inclusive growth.  
Guided by its “Inclusive Green Growth” business purpose, SCG integrates economic, environmental, and social considerations into its business strategies, delivering high value-added products, services, and solutions to customers across ASEAN and global markets.