The so-called BRICS+ grouping of emerging economies presents both its member countries and businesses an opportunity to harness new opportunities for innovation, development, and economic growth. In the wake of the alliance’s 17th annual summit in Brazil, CEIBS Associate Professor of Management Practice and Deputy Director of Global MiM Programme Majid Ghorbani discusses the obstacles that lie ahead for the group’s development, and what it must do to capitalise on its transformational potential. 

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