In this competition co-organised by CEIBS and Michelin, a new generation of business elites from all over the world will focus on China - the fastest-changing consumer market in the world - to face real, cutting-edge business challenges, propose innovative solutions, and help companies achieve continuous ingenuity in the context of globalisation. Participants will come to CEIBS to compete to help TYREPLUS (Michelin’s automotive after-sales service brand) to build a sustainable innovation mechanism.

Prizes:
Champion: $10,000 USD + Michelin intern opportunity
Runner-up: $4,000 USD + VlP access to Michelin intern interview
Third Place: $2,500 USD + VlP access to Michelin intern interview

Participation Details:

Registration Deadline: April 13, 2025
Topic Selection: April 14, 2025
Initial Submission: May 5, 2025
Proposal Refinement & Semifinals: May 16, 2025
Finals: June 8, 2025

Learn more here.

How to register:
We recommend copying the following registration link on your internet browser:
https://www.innovate-china.com/registration/en

After entering the registration page, scroll down to the registration form, fill in the necessary information, and upload relevant materials to complete the registration.

For other questions, please send an email to:
innovatechina@ceibs.edu