The COVID-19 outbreak has had a major social and economic impact on the world, but how has this unprecedented crisis changed the way consumers are spending? In this webinar recording from April 22, 2020, CEIBS Professor Emeritus Dr. Chiang Jeongwen and GDI Gottlieb Duttweiler Institute CEO Dr. David Bosshart discuss this sudden and unavoidable shift in consumer behaviour and how innovation and new services may respond. Organised in co-operation with the Gottlieb Duttweiler Institute (GDI).