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Saturday, September 19, 2020

CEIBS Exclusive Lecture and Info Session in Shenzhen — Business and Personal Strategy in Turbulent Times

We cordially invite professionals who are interested in enrolling in our MBA and Global EMBA programmes to attend this exclusive open lecture in Shenzhen with Professor of Strategy Zhang Yu to get a feel for life inside the classroom at CEIBS. Current students and members of the MBA and Global EMBA admissions teams will also be on hand to answer any questions you may have about the programmes.

About the lecture

The business world in 2020 has been disrupted by the pandemic, international trade and political tensions, as well as volatility in the global and local economy. How should we deal with this “new normal” imposed by the pandemic? How should we adjust our business strategy according to the fast-changing geo-political environment? How should we prepare for the next “black swan” in global and local markets? 

In this exclusive lecture, Prof. Zhang Yu will share his views on the challenges imposed on businesses and professionals by the current turbulent climate, as well as strategies we can adopt to deal with such challenges and move forward.

About the speaker

Dr. Zhang Yu is an Associate Professor of Strategy at CEIBS. Prof. Zhang received his PhD in Management from INSEAD. Prior to joining CEIBS, he served as an Assistant Professor of Strategy at the Paul Merage School of Business, UC Irvine. His teaching interests include strategic management, industry and competitive analysis, business model innovation and competition, and corporate governance.

Prof. Zhang’s research focuses on the interaction between strategy and capital markets. His research has been published in top journals such as the Academy of Management Journal, Organisation Science, Strategic Management Journal.

Date: Saturday, September 19, 2020 at 13:00-16:30
Venue: Futian Shangri-La Hotel (4088 Yi Tian Road, Futian District, Shenzhen)
Lecture Languge: English


13:00-13:45        Registration
13:45-14:00        MBA & Global EMBA programme introductions
14:00-15:30        Lecture by CEIBS Professor Zhang Yu
15:30-16:00        Alumni sharing and Q&A
16:00-16:30        Networking

Please note, this event is free, however, registration is required. In addition, CEIBS reserves the rights to decline entry to participants who fail to comply with COVID-19 protective measurements. This event is subject to change to online or postponement due to any COVID-19 situation which may arise.

Click here to register!