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Wednesday, February 24, 2021

Executive Forum: The Revival of Purpose Driven Companies

Please join us for our upcoming CEIBS Executive Forum on February 24, 2021 with Mr. Kamran Vossoughi, President and CEO of Michelin China, who will give a lecture on The Revival of Purpose Driven Companies.

The current global sanitary crisis is reshaping the world as humans have begun to rediscover fragility, anger and fear, but also resilience, confidence, hope and greatness. Even mobility, a basic need for many, is under constraints. The relation of people with their ecosystem and employees with their companies is changing. Countries and companies are behaving very differently in handling crisis. Consequently, people are looking for meaning in life and purpose at work.

‘Purpose’ is a buzzword in today’s business, but what exactly does it mean to be a purpose-driven business? Does it mean prioritising profits and the race for growth at the expense of people? Does it mean sacrificing profits? And how does it drive decisions about preserving the planet and shape accountability to future generations?

Michelin has overcome many crises during the past 132 years. In 2020, Michelin helped manage the global sanitary crisis by protecting people and ensuring that business could continue while being socially responsible all around the world. In China, Michelin drives growth and profitability while being extremely people-centric and acting on behalf of the environment.

Purpose begins as words, but to be effective it must be translated into actions. So, how can Michelin and other successful companies use the power of purpose to drive competitive differentiation, emotional engagement and commitment to the planet?

Please join us on February 24 for this special talk with Mr. Vossoughi.

About the speaker

Kamran Vossoughi is the President and CEO of Michelin China and is based in Shanghai. He spearheads the company’s operation and strategic direction in Mainland China, Hong Kong, Taiwan and Mongolia, leading nearly 7,000 employees in growing the company’s business in tires, services and solutions, mobility experience and high-tech materials.

Mr. Vossoughi was honoured as part of the first Hongqiao Friendship Award Ceremony in 2020. He was also appointed as Chairman of the Hongqiao Friendship Alliance by the Shanghai Changning District Government.

Since joining Michelin in 2002, Mr. Vossoughi served a wide range of executive positions in France, Poland and Russia, he held roles spanning motorsports and manufacturing. Prior to relocating to China, he was the President and CEO of the Eastern European Region at Michelin Group based in Moscow.

Mr. Vossoughi holds a master’s degree of Civil Engineering from Ecole Nationale des Ponts et Chaussées. He also holds a PhD in Mechanical Engineering from Ecole Centrale de Paris.

We look forward to seeing you at this much anticipated event.

Date: February 24, 2021
Time: 18:30-20:00
Language: English
Venue: Offline (AC3-104) and Online (livestreamed via Zoom)
Note: Limited offline seating is open for CEIBS alumni and current students. Please select ‘offline participation’ in the registration link below if you qualify.

Agenda:
18:30-18:35   Opening 
18:35-19:30   Speech by Mr. Kamran Vossoughi, President and CEO of Michelin China
19:30-20:00   Q&A session 
20:00-21:00   Network

Contact: Please RSVP via the link below or contact Ms. Tracy KONG at ktracy@ceibs.edu or +86-21-2890-5415.

Click Here To Register