We are delighted to welcome Ms. Ling Liu, President of Philips Greater China, to the CEIBS Executive Forum. In a fireside chat with CEIBS leadership, Ms. Liu will share how she leads with impact and clarity in today’s rapidly evolving global environment, offering insight into both strategic transformation and personal leadership.

Drawing from her experience leading organisations and teams across North America, Europe and China, she will reflect on how to navigate change not just with resilience, but with conviction, focus, and a people-centred mindset.

About this event

From rapid technological evolution to shifting regulatory and healthcare priorities, companies around the world are being challenged to stay focused, agile, and purpose-driven as global markets grapple with growing uncertainty.

At this Executive Forum, Ms. Liu will share how Philips — a global leader in health technology with a history of over a century of innovation and a long-standing presence in China — is renewing its momentum in one of the world’s most dynamic healthcare markets.

She will speak about how the company is evolving its China strategy not just to adapt, but to thrive: by forging deeper local partnerships, accelerating meaningful innovation, and aligning with China’s long-term vision for a healthier, smarter and more inclusive future.

With a portfolio that spans from hospital systems to everyday consumer health, Philips is committed to strive towards delivering better care for more people. From professional clinicians to everyday families, Ms. Liu will also explore how Philips is uniquely positioned to support a healthier China — not only through technology, but through purpose and trust. She will also offer a personal view on leadership shaped by two decades of global experience across North America, Europe and China.

With a leadership style that is grounded, empathetic and purpose-driven, Ms. Liu brings a distinct approach to leading through complexity — not only by setting direction, but by building trust, uniting teams, and translating strategy into action.

As a Chinese leader in a global company, Ms. Liu has demonstrated a unique ability to bridge the global and the local, and to lead with both clarity and connection.

Our speakers

Ms. Ling Liu
Executive Vice President, Philips
President of Philips Greater China

With more than 26 years’ experience in leadership roles in Greater China, the Netherlands and North America, Ms. Liu has a track record of driving execution and boosting performance, developing teams and delivering outstanding value to customers and partners.

Ms. Liu joined Philips in 1998, and prior to her current role was most recently Chief Commercial Officer, Greater China, following roles as Head of Finance for Philips in North America and Head of Finance in Greater China. Across her career, she has driven strategy execution and profitable growth by focusing on agile and cost-efficient operations, while supporting Philips’ transformation into a health technology leader.

Ms. Liu has rich experience in China, which is complemented by years spent working internationally. She is passionate about delivering quality care and contributing to sustainable healthcare in China. Earlier in her career at Philips, Ms. Liu worked in roles across Personal Health, Group Personal Care, corporate treasury, and Philips Lighting. She holds a Master of Finance and Control from Maastricht University, a master’s degree in Management Engineering from Shanghai University, and a bachelor’s degree in Physics from Zhejiang University. Ms. Liu enjoys reading, traveling, gardening and spending quality time with family. She is married to An and their daughter Emma is a student at Columbia University.

Prof. Frank Bournois
Vice President and Dean
Professor of Governance and Leadership
Michelin Chair Professor in Governance and Leadership, CEIBS

Professor Frank Bournois is Vice President and Dean of China Europe International Business School (CEIBS). He joined CEIBS in April 2023. Previously, beginning in 2014, Professor Bournois served as Executive President and Dean of ESCP Business School, the oldest and one of the most international business schools in the world with campuses in Berlin (Germany), London (UK), Madrid (Spain), Paris (France), Turin (Italy) and Warsaw (Poland). He was a full Professor of General Management and Cross-Cultural Leadership at Paris Panthéon-Assas University from 1997 to 2014, and he has supervised more than 70 doctoral students. He also served as Chairman of the National Committee for the Evaluation and Accreditation of Business Schools at the Ministries of Industry and Higher Education from 2009 to 2013.

Professor Bournois is an FRSA-Fellow of the Royal Society of Arts (UK), and holds a Ph.D. in Business Strategy from the University of Lyon (France), an MBA from Aston University (UK), a Master in Management from EM Lyon (France) and a DSc from City University of London (UK).

Professor Bournois specialises in corporate governance and the study of how large European firms identify, manage, and develop their future leaders. He has provided consulting services for companies such as Airbus, Bouygues, EDF, L’Oréal and Safran. Since 2019, he has served as a Member of the Global Supervisory Board of Mazars, a leading audit and advisory firm where he also chairs the Audit Committee.

Professor Bournois is the author or co-author of 20 books, including The Handbook of Top Management Teams (Palgrave, 2010). He is an Officer in the Legion of Honour and a Commander in the Order of Merit (France) and has been awarded the Gold Medal for Education (Lebanon).

Event details

Date: May 19, 2025
Time: 18:30-20:30
Venue: AC2-105, CEIBS Shanghai Campus, 699 Hongfeng Road, Pudong, Shanghai, China
Language: English
Event Format: Offline

Agenda:
18:30 - 18:35   Opening Address & Introduction
18:35 - 19:15   Keynote Speech by Ms. Ling Liu
19:15 - 19:45   Fireside chat with CEIBS Professor Frank Bournois and Ms. Ling Liu
19:45 - 20:05   Q&A
20:05 - 20:30   Networking

Contact/Registration: To register, click the link below, contact Ms. Amanda Lin at execforum@ceibs.edu, or call +86-21-28905967 for more information.

Click Here To Register