Ranked #1 in the world, CEIBS Global EMBA invites you to attend our latest master class hosted downtown in central Hong Kong. Learn about value innovation for creating new market opportunities, try an in-class case study experience, and discover how the Global EMBA programme at CEIBS can impact your career.

ABOUT THE EVENT

This event offers participants a master class complete with a case study and classroom- style discussion.

In today’s intensely competitive marketplace, businesses often find themselves in a relentless struggle for market share. However, long-term success is not achieved by competing in crowded markets, but by creating new, uncontested market spaces. Through a case study on SHEIN and interactive discussion, participants will explore the principles of value innovation, uncover actionable tools and frameworks, and learn how to unlock new market opportunities. This session will provide a roadmap to drive growth by combining strategic creativity with operational excellence.

Key Learning Objectives:

• Learn Core Concepts of Value Innovation: Gain a deeper understanding of the concepts and frameworks that underpin successful value innovation.
• Leverage China's Unique Advantages: Discover how companies can tap into China’s distinct ecosystem and competitive advantages to design and scale value innovation strategies in a rapidly evolving global market.
• Implement and Sustain Value Innovation: Learn best practices for overcoming organisational barriers, developing digital capabilities, and embedding value innovation into your company’s strategy to maintain a competitive edge.

EVENT DETAILS

Date: Wednesday, April 2, 2025
Time: 18:30-20:30
Venue: Hong Kong General Chamber, 22/F United Centre, 95 Queensway, Hong Kong
Language: English
Cost: Free

Note:

• Attendance is limited, so your sign up to this event is not confirmed until you receive an email with confirmation from our team. Entrance at the event will require this confirmation.
• A case study will be sent to those who receive the registration email confirmation. It is highly encouraged that this case study is read before attending.
• For more information, please contact Ms. Line Heidenheim Juul at jline@ceibs.edu / +86 21 2890 5365 for more information.

AGENDA

18:00-18:30       Registration
18:30-18:45       Welcome and Introduction by Line H. Juul, Admissions Manager
18:45-20:15       Interactive Case Study Lecture by Daniel Chng, Professor of Strategy and Entrepreneurship, CEIBS
20:15-20:30       Sharing & Q&A
20:30-21:00       Networking

WHO SHOULD ATTEND?

This event is open to professionals with a minimum of 7 years’ working experience, including 4 years in managerial positions. It is designed for those who are considering applying to the Global EMBA, and those who want to have a deeper exploration into their potential fit with the Global EMBA.

The Global EMBA intake for this year will be commencing with the opening module this November, there is still plenty of time to secure a seat. CEIBS admission staff will be present at the event to meet with interested candidates.

ABOUT OUR SPEAKER

Dr. Daniel Chng is a Professor of Strategy and Entrepreneurship at CEIBS. Before joining CEIBS, he was an Assistant Professor of Management at SKK Graduate School of Business, Sungkyunkwan University, South Korea, and a Sloan Faculty Fellow at the Sloan School of Management, Massachusetts Institute of Technology, USA.

He teaches strategic management, corporate turnaround, and strategic consulting to MBA and EMBA students and top executives of multinational firms and government agencies in China, Europe, South Korea, Africa, and Singapore. He was awarded the MBA Teaching Excellence Award at SKK Graduate School of Business in 2008 and the 2nd prize in the 4th Shanghai MBA Case Teaching Competition in 2022. His teaching cases have won numerous awards, including the Overall Winner of the CEEMAN Case Writing Competition, the Best China-Focused Cases in 2018 and 2020, the EFMD Case Competition Responsible Business Category Winner in 2019, the Responsible Leaders Category Winner in 2020, and the Case Centre Awards and Competitions’ Outstanding Case Writer in 2023.

Click here to register!