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CEIBS 30th Anniversary Exhibition of Educational Achievements

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Wednesday, June 05, 2024

Innovation for Assessing and Enhancing an Organisation's Business Strategy


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We invite you to attend CEIBS Global EMBA Master Class in Suzhou on Innovation for Assessing and Enhancing an Organisation's Business Strategy on June 5, 2024.

About this event

International and Chinese companies, especially those in manufacturing, are facing major strategic questions in China like never before. De-risking, near shoring or going global are major changes to the company strategy and they are pivotal decisions to business leaders. Strategy’s aim in business is to achieve and sustain superior performance. Most managers know that achieving such performance is becoming more difficult and is increasingly unlikely without having ‘innovativeness’ as one of their firm’s dynamic capabilities. However, when thinking about innovation, it is common to focus exclusively on new ways of doing things – e.g., new technologies, new production methods or new routes to market.  In this masterclass, Professor Moran will explore a framework for thinking more broadly about Strategic Innovation in a way that is also useful for assessing and developing your organization’s business strategy. He will draw on examples from a variety of companies to build a definition of “Strategic Innovation” that will help attendees to develop more innovative business models.”

This lecture will be followed by a panel with representatives from different industries to share their experience in Strategic Innovation.

About our speaker

Dr. Peter Moran is Associate Professor of Strategy at CEIBS. He received his PhD in strategy from INSEAD, an MBA in Business Policy from Cornell University and a BS (Chemical Engineering) from Clarkson College of Technology. Formerly, Dr. Moran was on the faculty of the Australian Graduate School of Management and the London Business School, where he taught core courses in Strategy, General Management and Strategic Problem Solving for both full-time and Executive MBA programmes. He twice earned the “Best Core Teacher” award from the London Business School’s Executive MBA Program and, in 2017, was selected one of CEIBS’s top five executive education teachers.

Dr. Moran’s research in strategy and entrepreneurship focuses on the mechanisms of value creation and how they are influenced by firms and social networks. His interests include the role firms play: in influencing individuals’ access to ideas and resources through their social relations; in influencing how resources are valued, exchanged and combined; and in shaping the evolution of the market’s forces. His research has been published in the Strategic Management Journal, the Academy of Management Review, Entrepreneurship Theory and Practice, Sloan Management Review, California Management Review and in numerous book chapters. Collectively, it has received over 7000 citations on Google Scholar and a number of his publications are included in doctoral seminars at top business schools. In addition, Dr. Moran also has extensive consulting experience, including with several major MNEs such as Booz-Allen & Hamilton and has held process, research and operations engineering positions with CONOCO.

Event details

Date: Wednesday, June 5, 2024
Time: 18:30-20:30
Venue: Event Room I, 1F Hyatt Regency Suzhou (No. 88 Hua Chi Jie, Suzhou)
Language: English

Agenda

18:00-18:30          Registration and Finger Food
18:30-18:40          Welcome and Global EMBA programme introduction
18:40-19:40          Lecture by Prof. Peter Moran, Associate Professor of Strategy, CEIBS
19:40-20:30          Panel discussion
20:30 onwards      Networking

Contact: Click the link below to register or contact Morris Hu at hmorris@ceibs.edu or call 021-2890 5209 for more information.

Click here to register!

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