CEIBS alumni can be found in senior roles across leading Chinese companies, multinational firms, and international organisations. This includes founders, senior executives, and regional leaders working across different markets. Well-known alumni such as Liu Qiangdong, founder of JD.com, Yang Lan, co-founder of Sun TV, and Dong Mingzhu, Chairwoman of Gree Electric, reflect the level of influence the network has within Chinese business.

Within these organisations, many graduates take on roles with real responsibility for how the business runs. Their work often involves shaping direction, managing operations, and supporting key decisions. For example, Zhang Han, now a Platform Collaboration Manager at Tencent, moved into a role focused on partnerships and coordination after completing the CEIBS MBA.

In practical terms, this means many alumni work close to where decisions are made. They lead teams, expand into new markets, and manage projects that affect how companies grow.

For candidates, this makes a difference. The network is not just a list of contacts, but a group of people who can offer useful insight and, in some cases, help open doors to new opportunities. 

In many cases, these are the same people involved in hiring, investment, and partnership decisions.

This is also reflected in how careers develop through CEIBS programmes. Some students return to their original field in a more senior role, while others move into new areas where the alumni network is already strong. Fernanda Nunes Mamede Rosa, for example, transitioned into a Senior Program Manager role at Amazon China, using the CEIBS experience to enter a global technology environment.

Over time, as more alumni move into senior positions, the network becomes stronger, with each cohort joining a community that is already well established in leadership roles.