Haifeng Yang, jointed JD Group in 2010, and serves as the manager and General Manager of the book business department. Now he is the General Manager of the Value Supply Chain Department in JD Logistics Group. Haifeng Yang is responsible for the JD Logistics group's overall supply chain management and the openness of supply chain capacity to external businesses.

Haifeng Yang has extensive experience in marketing and supply chain management, including online & offline, omni channel management. He also has over nine years’ experience in publishing industry, including People's Literature Publishing House, Amazon China, and so on.