December 15, 2025, Shanghai – Throughout 2025, as US-China trade tensions persisted and China recalibrated its economic strategy, CEIBS faculty remained indispensable voices in global media, offering sharp, balanced perspectives on everything from tariffs and deflation to innovation and corporate globalisation.

CEIBS Vice President and Co-Dean and Professor of Economics Zhu Tian was among the most cited, telling the Washington Post in January that direct cash payments and a revitalised property sector could deliver the stimulus China needed. He returned to these themes repeatedly, warning Bloomberg in November about entrenched deflation risks, advising the South China Morning Post on the 2025 government work plan, and urging the Straits Times to look beyond surface-level consumption measures.

Professor of Economics Guangzhou (Albert) Hu dissected the broader fallout of trade friction, explaining to Les Echos how depreciation of the yuan reflected structural challenges, assuring Time magazine that US tariffs would ultimately hurt American households more than Chinese exporters, and telling Spain’s ABC that rehabilitating the private sector remained critical after the Two Sessions.

Professor of Economics Xu Bin complemented this chorus, telling AFP that dialogue remained sufficient for now in US-China relations and informing Al Jazeera that recent stimulus packages fell short of what the economy required.

Professor of Economics, Associate Dean and Director of Global EMBA Programme Bala Ramasamy brought characteristic clarity to tariff ripple effects, arguing in the South China Morning Post that costs would flow through to US consumers via retailers like Walmart and warning Reuters that China’s cutthroat e-commerce sector needed tighter regulation. He later told the same paper that replacing China as a trading partner would prove far harder for the US than the reverse.

On innovation and sustainability, Professor of International Business and Strategy Shameen Prashantham predicted to Spain’s ABC that tariffs would accelerate Chinese R&D, while Associate Professor of Management Practice and Deputy Director of CEIBS Global MiM Programme Majid Ghorbani told Direct Industry that dependence on imported fuel was driving an aggressive green-energy push. Full Professor of Decision Sciences and Management Information Systems Ricky Tan mapped China’s AI surge for Bloomberg, and Assistant Professor of Strategy and Entrepreneurship Bai Guo described to the South China Morning Post how a new generation of Chinese tech entrepreneurs was reshaping global influence.

Family-business succession challenges featured prominently, with Professor of Finance and Accounting Oliver Rui explaining to both the South China Morning Post and The Wire China why many second-generation heirs are reluctant or unable to take the reins. He also welcomed new real estate and private-sector legal reforms as steps in the right direction.

Chinese firms venturing abroad drew scrutiny too: CEIBS President (European) Dominique Turpin cautioned the South China Morning Post that old competitive mindsets must give way to genuine cultural adaptation, while Associate Professor of Strategy Changhyun Kim told The Straits Times that South Korean companies could learn valuable lessons from China’s hyper-competitive environment.

Distinguished visitors amplified CEIBS’ platform. Former WTO Director-General Pascal Lamy discussed Shein’s European hurdles with Reuters, and former European Council President Charles Michel, speaking at a campus event marking 50 years of EU-China relations, underscored their continued strategic importance in the South China Morning Post.

From social welfare reform (Professor of Management Han Jian in Channel News Asia) to the internationalisation of the yuan (Assistant Professor of Finance Wang Renxuan in Les Echos) and the global reach of Chinese tech moguls (Prof. Bai Guo again in South China Morning Post), CEIBS faculty provided nuanced, evidence-based commentary across continents and languages throughout the year.

As 2025 closes, one thing is clear: when the world wants to understand China’s economic trajectory and its implications for global business, it turns to CEIBS.

For the full collection of 2025 media appearances, visit our media coverage page.