CEIBS MBA Consumer Goods & Marketing Club

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CEIBS MBA Consumer Goods & Marketing Club

To establish a practical and collaborative platform that connects CEIBS MBA students with real marketing knowledge, industry resources, and professional opportunities—supporting their development into well-rounded and future-ready marketing leaders.

Club Name

Consumer Goods and Marketing Club

Club Mission

Empower CEIBS MBA students with the capabilities required for top marketing leadership, enabling them to stay ahead of consumer trends and draw inspiration from cross-industry best practices.

Club Activities or Events

Our activities are designed to equip CEIBS MBA students with practical marketing skills, deepen their exposure to real industry environments, and expand their access to valuable professional networks.

Invite experienced marketing professionals to share insights on emerging trends, industry challenges, and career journeys. These sessions broaden students’ strategic perspectives and facilitate meaningful interaction with industry leaders.
Organize visits to consumer brands, retailers, and marketing agencies to provide firsthand exposure to real-world marketing operations. Students gain a deeper understanding of diverse roles, strategies, and corporate cultures.
Host hands-on workshops covering branding, digital marketing, consumer analytics, and storytelling. These sessions equip students with practical tools that can be immediately applied to academic projects and future career paths.
Curate and share cross-industry case studies and success stories from sectors such as FMCG, technology, retail, and hospitality. These cases inspire new ideas and demonstrate how effective marketing strategies can be transferred across industries.
Share curated industry reports, trend analyses, and expert articles to keep members informed of the latest developments in the consumer and marketing landscape. These insights support continuous learning, spark creative thinking, and enhance career readiness.