Faculty Profiles

Denise Pu
Co Founder & CEO at YOLOBOO Limited
MBA 2010
MBA with 10 years of international experience in banking, strategy and business management.
I began my career in private banking in America then took part in the CEO development program for an Australian bank upon getting my MBA in China.
During the CEO development program I worked across functions including Trade Sales, Risk Management and Greater China Initiatives.
Then I was Business Manager to the HK CEO who later designated that I managed the offshore portfolios of Korea and Mainland China.
Most recently, I started my own company YOLOBOO - a venture funded, mobile lifestlyle content platform for women in China. As an avid traveler I've visited over 20 countries and have worked in the US, Hong Kong, China, Taiwan, and Australia. Fluent in both English and Mandarin. Can converse in basic Cantonese.
Key Competencies:
- Cross-cultural Team Leadership
- External relationship management
- Internal stakeholder engagement
- Negotiation Startup/Entrepreneurial spirit
- Business Management
- Digital Content Strategy Market knowledge of Greater China