• About CEIBS

    China Depth, Global Breadth

    CEIBS Beijing
    664
  • About CEIBS

    Unmatched China knowledge, proven global expertise

    CEIBS Shanghai
    664

EMBA Marketing Manager 市场经理-北京-00326

Location: 
Department: 
EMBA

Job Major Responsibilities:

 

1、 Develop and implement the marketing plan, including: advertising, events, and publications;

2、 Keep up-to-date with market trends and conduct relevant research to feed into the marketing strategy on a regular basis;

3、Receive EMBA inquiries by telephone, on-site visit etc professionally;

4、 Follow up with EMBA inquiries and applications.

 

Job Basic Requirements:

 

1、 Knowledge/Qualifications:

Knowledgeable, articulate and friendly manner with the ability to work with the different functions of the school community;

Ability to communicate and promote the school’s image to individuals and large groups with confidence and flair;

A degree in marketing preferred.

 

2、 Technical Skills:

Target focused, extremely organized and effective in developing and implementing marketing plans to attract potential students;

Well developed analytical and research skills with the ability to conduct research in order to understand what influences and persuades targets to choose an EMBA programme;

Creative and innovative. Capable of “selling” the school in the marketing plan;

Excellent communication & interpersonal skills;

Ability to produce statistical data and evaluate it in data base or excel formats;

Ability to work independently and as part of the admissions team;

A skilled user of Microsoft Office programmes;

Good written and oral English.

 

3、Experience:

Experience in an admissions/marketing/sales role is highly desirable;

Proven experience of marketing and external communications, preferably with a MNC;

An interest in education and working within an educational environment.

 

4、 Special Factors:

Flexibility to attend courses, Open Days etc. outside of normal work hours;

 

A good attendance and punctuality record.

 

Please resume and cover letter to fdavid@ceibs.edu