• Faculty & Research

    Knowledge creation on China, from proven China experts.

    386
  • Faculty & Research

    Knowledge creation on China, from proven China experts.

    386
  • Faculty & Research

    Knowledge creation on China, from proven China experts.

    386

Video & Podcast

Primary tabs

Price, Lydia J.

December 12, 2016
CEIBS Professor of Marketing Lydia Price, an American, explains how living abroad helped her grow professionally and why she is re-living her youth in China.
November 28, 2016
CEIBS Professor of Marketing Lydia Price, an American, explains what it takes to be a tiger mom in China and what this experience taught her about doing business in the most populous country in the world.
November 22, 2016
COP 22 is over, now the work begins. CEIBS Professor of Marketing Lydia Price explains why b-schools need to focus on educating environmentally and socially responsible leaders.