 |
Author:
Otto Kalthoff, Ikujiro Nonak, Pedro Nueno, Roland Berger.
|
The concepts of restructuring, lean production and reengineering
have attracted an extensive attention in the business community.
Despite their value, they will also lead to negative effects and
inward limitation. The company has to be more visionary, and look
outside for new growth opportunities if it wants to achieve a long-term,
sustainable success. Innovation is critical for the future. The
Light and Shadow examines not only the basic principles of innovation
but also the diverse practices in 13 European businesses, and explores
the ways of sustaining and expanding competitive edges.
|
