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Author:
Dennis Sherwood
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Why is it that so many of us find it difficult to be creative?
Why so many organisations worldwide are desperate to hire and keep
people who are creative, innovative and flexible, why is it that
they so often inadvertently encourage exactly the opposite behaviours?
Why do great ideas take so long to get approval? And why it it that
by the time an idea breaks through into the mainstream of the business
it has become sanitised? Smart Things to Know about Innovation
& Creativity shows the difference between the two, and how
you can fill your life and company with both.
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