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Tuesday, November 28, 2017

2nd CEIBS Strategy & Entrepreneurship Symposium

October 24, 2017. Shanghai – The latest cutting-edge research on business practices related to emerging markets was the focus of discussions today at the Second Annual CEIBS Strategy and Entrepreneurship Symposium held today at the Shanghai Campus. Organized by the school’s Department of Strategy and Entrepreneurship, it provided a valuable opportunity for distinguished scholars from around the world to come together and share insights, research, and generate new ideas related to the broad theme of emerging markets.

In his welcome remarks, CEIBS Vice President and Dean Professor Ding Yuan noted the important role that department symposiums play in enhancing the position of CEIBS’s as a leading international business school in research and business.

Strategic Challenges for Emerging Market Multinationals was the theme of the first session and the title of a talk by Professor Alvaro Cuervo-Cazurra of Northeastern University, who highlighted the importance of state-owned enterprises as a topic for further research. Professor Maria-Alejandra Gonzalez-Perez of Universidad EAFIT discussed Managing Sustained Growth for EMNEs, and shared the preliminary results of a study on the capabilities of Colombian firms. The session’s discussant, CEIBS Professor of Management Liang Neng, drew from his own research on Lenovo’s internationalization to highlight emergent themes from the presenters’ talks and other work coming out of China for future research.

CEIBS Professor of Entrepreneurship S. Ramakrishna Velamuri chaired the panel discussion for the second session, which focused on Firm Growth in Emerging Markets. Professors JT Li of Hong Kong University of Science and Technology, Jaeyong Song of Seoul National University, and Katsuhiko Shimizu of Keio University shared research findings from their ongoing work on firms in greater China, Korea and Japan, respectively. The session generated a lively discussion among participants around the prospects for emerging firms to develop into truly competitive global companies.

A thoughtful discussion on the opportunities and challenges for publishing research conducted in emerging market contexts was among the highlights of the third session, themed Managing Research in Emerging Markets. It was chaired by CEIBS Professor of Management Jane Lu, who is also the Editor-in-Chief of Asia Pacific Journal of Management. The panelists were Professors Alvaro Cuervo-Cazurra, who is Co-editor, Global Strategy Journal, Jonathan Doh of Villanova University who is Editor-in-Chief, Journal of World Business, CEIBS Professor of Strategy & International Business Klaus Meyer who is Area Editor of the Journal of International Business Studies, and Arie Lewin of Duke University who is Editor-in-Chief, Management & Organization Review. The session also generated a stimulating discussion on important issues such as how to develop and articulate a theoretical contribution, and the growing importance of paying heed to ethical considerations.

The theme of the fourth and final session was MNC Strategies in Emerging Markets. In his presentation, Professor Jonathan Doh spoke about how institutions interact in terms of the level of analysis and degree of formality, and he applied this to the case of HSBC’s China entry. Professor David Tse of Hong Kong University presented his research on MNC Parenting Strategies in China, which is based on a survey of 250 foreign subsidiaries. He noted that parenting strategies matter, and that their effects are influenced by subsidiary motivation and flexibility in governance. The discussant, Professor Klaus Meyer offered suggestions to the authors on how they might further develop their emergent ideas on institutional interaction and parent-subsidiary relationships.

Joanne Qiao
Shameen Prashantham & Janine M. Coughlin