We cordially invite you to attend our Global EMBA Master Class - Ten Commandments for Competing in Turbulent Times in ShenZhen on April 19, 2017.
About the lecture
As we enter 2017, the global economy faces widespread uncertainty and turbulence, yet most companies remain wedded to outdated strategies that are ill-equipped to meet modern challenges. In this lecture Professor Sampler introduces his “Ten Commandments” for companies to compete in turbulent times. With a focus on digital strategy, and using case studies from CTrip, Trip Advisor, and Expedia, he challenges conventional strategic thinking and provides vital tools that will help your company survive and thrive. What are the strategic implications of new technology? What are the true advantages of Start-Ups over Incumbents for digital data? Why do new channels mean new sources of risk? Why is IT infrastructure the key to business flexibility? Join us for this fascinating seminar as Prof. Sampler examines these questions and more.
About Dr. Jeffrey Sampler
Dr. Jeffrey L. Sampler is Adjunct Professor of Management at China Europe International Business School (CEIBS). He was Fellow of Strategy and Technology at Saїd Business School and Fellow of Green Templeton College, University of Oxford from 2004 to 2012. He has also been a Research Scientist at the Centre for Information System Research, Massachusetts Institute of Technology (MIT) since 2001.
Who should attend?
Friends of CEIBS, alumni and professionals who are interested in enrolling in Global EMBA programmes
Date: April 19, 2017 - 7pm
Location: ShenZhen, venue to be confirmed
Registration: Please email Ruru Tang firstname.lastname@example.org to register or for any enquiries.