Grand Brand- “how to make your brand a super brand”

Jan 15th Tuesday, MBA Marketing Club hosted the Lecture, Grand Brand- “how to make your brand a super brand”. Ms. Wahida Ashiq and Mr. Jonathan Margolis, co-founders of 93½, an eminent London-based PR and media training company, had shared with us some very interesting talks about branding and students had warm discussions with them about the unique challenges in building brand in China.

We are very happy that Marketing club had a successful academic term, within a span of 14 weeks of school, the club arranged for several guests to speak, including François de Wazières, Director of International Recruitment, L’oreal , and conducted a seminar about Experience sharing of career in marketing ? Successful Career Switch and Get the Most out of MBA.

We hope these activities provide MBA students with an opportunity to learn about the role of marketing in different companies and industries, as well as career options that exist in the field.

Looking ahead, marketing Club will continue to bring you various events, we are right now working towards establish regular and structured speaker series, inviting senior professionals from industry to come down and talk on topics of interest. In addition, we hope to even more career guidance through panel discussions with alumni.