The mission of the club is to help the MBA students who are willing to switch their career path to cultural, sports and media sector, and those who wish to switch to Finance sector focusing on the investments in media related businesses. MBA students can improve their marketing skills in video productions; and they can have deeper understanding about this business through sustainable seminars and career trek events.
1.China Business 101 short video production project
Organize company visits to start-ups in media, sports and entertainment sector for MBA students. Shoot videos for the company by interviewing the founders.
2. Seminars for media related businesses
Students’ internal seminars about media-related business, such as Visual Reality business, movies’ marketing strategy analysis, company case studies about the business models behind SNH48, TF boys, Internet celebrities, and etc.
3. Career Treks to successful media related companies such as HoopChina, Bilibili, LeTV, Ali Sports, and etc.