The Link(Old)
The LINK, 2009 February
CEIBS Appoints Ms. Annette D.S.M. Nijs as Executive Director of the Global Initiative
Former Dutch Cabinet Minister for Education, Science and Culture and former Member of Parliament Ms. Annette D.S.M. Nijs, MSc MBA, was appointed as CEIBS Executive Director of Global Initiative effective October 1, 2008.
The Global Initiative will enhance CEIBS’ international profile and strengthen the practical meaning of CEIBS’ mission “China Rooted - Global Impact”. The Initiative fosters new corporate, government and academic relations in Europe, US and Latin America and expands the relations with current partners in China to other regions in the world. The Initiative aims to spread CEIBS Knowledge in top business media and at top corporate events outside China. Ms Nijs will also invite Western business leaders to the CEIBS partnership programme as well as to the Shanghai campus to attend executive education programmes and to speak at CEIBS’ annual forums. Furthermore, the Initiative will also facilitate an international recruitment drive for MBA scholarships, internships and job opportunities. Ms. Nijs’ work is also expected to benefit CEIBS’ international alumni.
Before joining CEIBS, Ms Nijs was the Managing Director of the Europe China Institute of Nyenrode Business University in the Netherlands, Ms. Nijs has a rich career that spans the political, commercial and academic spheres. In addition to being a former member of the Dutch Parliament, she was also a former Cabinet Minister for Education, Culture and Science in two of the Dutch Cabinets led by Prime Minister Balkenende. Before joining the government Ms Nijs gained more than 10 years experience in the energy industry, working for Shell. Her career has spanned a wide variety of functions ranging from business consultancy, strategy, marketing, sales, media relations and regional finance management to global bottom line management.
Commenting on the new appointment, CEIBS Executive President Pedro Nueno says he asked Ms Nijs to join the school’s executive team to assist CEIBS in expanding its global outreach and strengthening its international corporate and institutional network. “Now entering its 15th year, CEIBS is expanding rapidly both in scope and scale. We are delighted to welcome Annette Nijs to help direct this process. Ms Nijs will bring to CEIBS her impressive international business experience, entrepreneurial spirit and extensive international network, contributing to the success of CEIBS outside China.”
Ms. Nijs is a member of the board of various organisations in the field of higher education and entrepreneurship as well as senior advisor to the board of SMEs in the field of human resources, energy and public affairs. Ms Nijs has a masters degree in macro-economics from the Erasmus University in Rotterdam and an Executive MBA from the London Business School (LBS).