TheLINK SPRING 2008

 

Part 1

Part 2

---

MESSAGE FROM THE EDITORS

• Refresh Yourself This Spring

FEATURES

• CEO TALK: First in Class or Best in Class
• 2008 CMI Conference:" Marketing, Innovation and Growth" 
• Chinese Women Business Leaders Charm Barcelona
• Northward Bound: Construction Starts for CEIBS' Beijing Campus

COVER STORY

• CEIBS ALUMNI & THE GAMES
• MANAGER OF MILLIONS: Liu Jian (EMBA2002),Coordinator of Beijing Olympics Volunteer Programme
• MR UNCONVENTIONAL:Zhao Xiaojun (EMBA 2005), Designer of the National Aquatic Centre
• ENTERTAINMENT ENVOY: Yang Lan (CEO Progrmme 2004), Olympics Goodwill Ambassador
• ATHLETICS AMBASSADOR: Yao Yingjia (EMBA 2004), Designer of the Olympic Torch

CEIBS KNOWLEDGE

• B2B Companies: To Brand or Not to Brand
• Confucius & CSR, Poverty Elimination in india, Leveraging Web 2.0, Exports and the Economy, and more
• Prof. Xu Xiaonian on Liquidity; Former BOC Deputy Governor Wu Xiaoling on China's Monetary Policy for 2008

CAREER

• Consulting Life, Revealed
• The Greening of Your Office

INSIDE CEIBS

• Letter From the President
• CEIBS' New Year Concert
• CEIBS Goes on the Road
• Fighting Poverty With Profits
• New Appointment

ALUMNI VOICE

• Profile: Meet Zhu Weiping (EMBA 2007), the Dealmaker of Binhu
• CEIBS Opens International Relations Office in Barcelona, Spain
• Alumni Events
• Linking In