iDEA by CEIBS Executive EducationiDEA by CEIBS Executive Education

====January 2007====

 

In this issue...

 

News

>> Global CEO Programme

     Recruitment Begins

 

Case by CEIBS

>> Ahua: The Franchising

     Dilemma

 

Management Frontier

>> The Globally Integrated

     Enterprise (excerpt)

 

Programmes

>> 2007 Executive Education

     Programme Listnew

>> New Programmes at A

     Glance

>> Global CEO Programme

>> China Expatriate

     Programme

Welcome to the first edition of the iDEA, the newsletter for CEIBS Executive Education. Learning is a continuous process and that is no different for executive education. We hope this newsletter will provide learning to inspire you; insights to Diagnose your challenges; Exchange ideas with others; and Accelerate your business success!

 

We hope you’ll enjoy iDEA.

 

 

CEIBS Executive Education

 

News

Equipping the Global CEO

CEIBS-HBS-IESE Joint Global CEO Programme Recruitment Begins

 

The Global CEO Programme tailored for Chinese CEOs began its recruitment process for the 2007 programme. CEIBS had already received many inquiries from media about the progress of the programme. Based on the success of the 2006 programme, CEIBS will continue its cooperation with two of the world leading business schools Harvard and IESE to offer the CEOs of China's leading enterprises a unique learning experience on strategy and management.  Learn more >>

 

Case by CEIBS

Ahua: The Franchising Dilemma

 

by Professor Juan Antonio Fernandez (Professor of Management, CEIBS) and Research Assistant Yan Zhang

 

"As a general manager, I have many decisions to make. Though all of the decisions have an impact on our business, I beleive the decision about the franchising system is a milestone in the company development. It is a difficult decision to make alone. I really feel it is the time for Ahua to clarify where we want to go." It was at the end of year 2002 when Mr. Chen Renhua, owner and General Manager of Ahua, was pondering about the future of his organisation. His main worry was the franchising system his company was currently employing in its operations.  Full case >>

 

Fore more cases, please visit CEIBS Case Development Centre http://www.ceibs.edu/cases/centre/index.shtml

 

Management Frontier

The Globally Integrated Enterprise (excerpt)

 

by Samuel J. Palmisano, Chair of the Board, President, and CEO of IBM

 

Businesses are changing in fundamental ways -- structurally, operationally, culturally -- in response to the imperatives of globalization and new technology. Together, new perceptions of the permissible and the possible have deepened the process of corporate globalization by shifting its focus from products to production -- from what things companies choose to make to how they choose to make them, from what services they offer to how they choose to deliver them.  Full article >>

 

This section is supported by CEIBS Case Development Centre.

 

Programmes

2007 Executive Education Programme List (Download download)

 

New Programmes at A Glance!new

Management Development Programme is designed for mid-level management staff. Divided into 3 modules, the programme covers all the main areas in the field of management, such as people management, finance & accounting, strategy, operation, and marketing & sales. Learn more >>

 

Women in Leadership Programme: According to statistics, female executives account for around 20% of the management in a company. In Forbes 100 Most Powerful Women in the World, there are only three Chinese women included. What is restricting Chinese women from furthering their career development? The programme is designed to motivate and enhance managerial skills and leadership of woman managers and executives, launch an in-depth discussion on how to release their potential and cope with the unique challenges of woman leaders in a cultural and corporate context.   Learn more >>

 

Strategic Talent Management: The war for talent is global and is intensifying as organisations compete on an international chessboard. Human capital is the only true source of competitive advantage at present and in the future, since only human beings can identify new business opportunities, open new markets, and find new and creative ways to serve existing customers.  Learn more >>

 

Strategic Negotiation Programme: We negotiate daily with all kinds of people, however, we know very little about this domain. How to analyse negotiation situations? How to handle difficult situations? How to productively use strategies and tactics? This programme will lead you to become an effective negotiator. Learn more >>

 

Leadership Programme for High PotentialsLeadership is probably the most studied and the least understood of all the management sciences. It is the “Holy Grail” of management researchers worldwide. Ideas new and old feature in every management journal and are the basis of many books by practising experts. What is the mysterious gene or DNA make-up that will guarantee successful leaders? To what extent are leaders born and to what extent can they be developed?  Learn more >>

 

Managerial Accounting for Decision-makers: Highly profitable enterprises won’t go bankrupt; fast-growing companies won’t have to tackle cash flow problems; companies will not face insolvency as long as they still own assets; enterprises can invest their employee housing reserve funds. If you agree to any of the above statements, then you urgently require to upgrade your financial knowledge as these are all common misunderstandings of executives with non-financial background (even including some financial professionals).  Learn more >>

 

Contact us

 

Shanghai

Tel: 021-2890 5187

Fax: 021-2890 5183

Email: exec.ed@ceibs.edu

 

Beijing

Tel: 010-8286 1677

Fax: 010-8286 1678

Email: bjo@ceibs.edu

 

Shenzhen

Tel: 0755-2693 5750

Fax: 0755-2693 5743

Email: szo@ceibs.edu

CEIBS-Harvard Business School-IESE Business School Joint Global CEO Programme for China

Video Video (RM)

China Europe International Business School, Harvard Business School, and IESE Business School have joined academic forces to design, develop, and deliver the Global CEO Programme, which specifically addresses the business and management demands on CEOs in China today. Applying the principles of academic rigor, diversity, and learning impact, this powerful educational alliance makes it possible for an outstanding faculty team to tailor a general management programme with unique relevance to China.  Learn more >>

 

China Expatriate Programme

Video Video  1   2  (RM)

For expatriate managers, the Chinese market presents both opportunities and challenges. The objective is to provide new expatriate managers in China with the knowledge and skills needed to adapt to a difficult and uncertain environment. The programme is recommended not only for executives who are taking on new China responsibilities, but also for those who have been located in China, for up to approximately 18 months.  Learn more >>

 

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