Building Winning Capabilities in Mobile Internet Era

Date: June 21-23, 2018
Venue: Beijing

Programme Fee: 
RMB 42,800

Programme Fee includes tuition, case licensing fees, lunches, stationery, other course materials, interpretation and translation fees if required. The full fee must be paid within two weeks upon receipt of the payment notice. Applications made within 30 days of the start of a programme require immediate payment. CEIBS reserves the right to amend information on this programme including price, discount, date, location, faculty, daily schedule and other details.


As business competition intensifies and technology development surges forward, many companies are formulating new growth or transformation strategies to create higher value for their shareholders and customers. What are the secrets of sustainable business success? How should companies approach the multiple challenges in building sustainable competitiveness? The development direction of a company is determined by its strategy, and its success in achieving its strategic objectives will depend on organisational capability. This programme will largely explore how to use various strategic HR methods and tools to help companies to address challenges arising from new forms of competition and thus create value and develop competitive advantage.

Programme video

Prof. Arthur Yeung: The "Yang Triangle" of organisation capability

Note: Please make sure you have Windows Media Player installed on your computer to view the videos.

Go to the download page.


The objective of this programme is to provide a systematic framework to help companies determine the key organisational capabilities required for new strategic direction, and to re-align employee competency, company culture, and organisational governance based on their new organisational capabilities.


Top executives, senior line and human resources managers responsible for sourcing and developing talent, building high-performing culture and improving organisational effectiveness. Participants should be familiar with the fundamental areas of human resources and be ready to adopt new perspectives into their approach to management.

Comments From Participants

Professor Yeung explored the strategic HRM in a well-structured manner and focused on development of organizational capabilities. His wonderful lectures on two “triangles” described the key factors to improve organizational capabilities and benefited us a lot.  

Gary Tang 
HR Director 
Hundsun Technologies INC


The programme has explained how to build organisational capabilities and align them with strategy for successful strategic execution. It’s an integration of vivid lectures, interactive discussions, case study, and group exercises, offering useful tools to develop organisational capabilities. I’ve benefited a lot from it. 

Sherley Yang 
Training Director 
Astrazeneca China


The programme systematically explored the development of organizational capabilities in support of strategic execution and introduced some useful tools for managers, which can even be used by non-HR managers in team management and development.  

Bridget Peng 
Sr. Manger 
YUM!Brands INC China Division


Professor Yeung gave us a comprehensive explanation on the organisational competence system, which was in alignment with business strategy. He also integrated his own practical experience into the lecture, and dealt with the subjects with profundity and an easy-to-understand approach. In my eyes, the course was highly instructive, because it helped me look at the changes in our company's organisational competence in a systematic way.

Zhang Jianjun
Vice President
China Electronics Technology Group Corporation No.10th Research Institute


The programme is wonderfully structured with applicable cases. It is especially worth mentioning that since the professor was personally involved in many of the major incidents of the case studies and is actively connected with senior executives of major corporations, his first hand information contributed to make the case analysis colourful and insightful. CEIBS’ inspiring teaching style created a wonderful environment for interaction between the professor and participants. The operation of the programme is, as usual, professional, thoughtful, and attentive to details.

Lu Qing
General Manager
Coin Acceptors (Suzhou) Co., Ltd.


Many companies invest significant resources designing strategies in order to help them prepare for the future. However, these strategies either are shelved or produce less than desirable results. The key reason for these failures is these companies lacked strong organisational capabilities to execute the strategies. Although I had my own thoughts on strategy execution, it's only after participating in Professory Yeung's programme that I now have a systematic understanding of the topic. He deeply impressed me with the three parts of organisational capabilities: employee capabilities; employee mindset; employee governance. These ideas provided useful tools to help us raise the level of our organisational capabilties. This programme is excellent and practical. 

Liang Kaijuan
Researcher, Research Centre
China Guangdong Nuclear Power Holding Co., Ltd.


Through a large number of case studies, Professor Yeung analysed the concept of organisational capabilities and provided useful tools and tactics to raise organisational capabilities. These tools will be useful in helping our organisation execute our stratagies and accomplish our objectives. CEIBS' programmes are innovative and the professors are top notch, living up to the strong reputation it has earned as one of the top business schools.

Liu Jiantao
Luzhai Branch General Manager
Guangxi Mobile Communication Company Limited


The programme is extremely helpful to me in that it covers such areas as how to design blueprints for promoting new organisational capability and how to select talents and develop employees' capability. By citing Acer as a corporate example, the programme illustrates the importance of organisational capability as the core to implement strategies. With its highly internationalised teaching method employed throughout the programme, I believe CEIBS is sure to grow into an important facilitator to push further development in more social areas in the future.

Chen Yi
Vice Director
Kunshan Economic & Technical Development Zone Administrative Committee


As far as I am concerned, programmes concerning organisational behaviour and human resource management usually provide only isolated solutions to problems in related fields. Professor Yeung, however, integrates abstract theories with concrete cases, and successfully combines issues regarding business strategy, organisational capability and enterprise culture, as well as staffing elements together in his lectures. With the broader horizon and deeper insight provided by his lectures, professional managers, as well as entrepreneurs, can avoid making vain efforts.

Yu Dongmei
Vice President
Beijing Centergate Technologies (Holding) Co., Ltd.


The programme of Building Organisational Capability for Strategic Implementation offered me a more in-depth understanding about the importance for a company to possess a strong organisational capability. With our industry's features and our goal, we believe now that the best solution for building up organisational capability in a fast changing environment is enhancing learning ability of a company and developing the company into a boundaryless organisation.

Yang Jie
General Manager
Shanghai Mainland Pharmaceutical Co., Ltd.


In the changing business environment, my company suffers from the failure to execute the formulated strategies, and the management is puzzled by the significant imbalance between the invested resources and the expected achievements. Thanks to this programme, I finally see the light. The roots of the problems lie in that the company hasn't built up its organisational capacity to match the strategies, and that the employees have not been able to adapt to the changing environment in terms of their competencies, ways of thinking and development. The programme has provided me with not only analysis but also practical solutions to these problems.

Xu Jinghui
Deputy General Manager
China Pacific Insurance (Group) Co., Ltd.


Participants in this programme will:

  • Understand the strategic importance of people and organisational capability in achieving business success
  • Develop a framework that links people strategy with business strategy
  • Learn the best practices for building organisational capability
  • Understand how to lead organisational change and transformation
  • Learn how to integrate human resource tools to facilitate the implementation of strategy


Day 1


Building Organisational Capability for Strategic Implementation

  • Growth and transformation challenges facing organisations
  • A framework for organisational capability
  • Case study
  • Case video 

Turning Business Strategy into HR Action

  • HR management planning: Misunderstandings and key factors in success
  • Process and tools
    • Anticipating future trends
    • Identifying competitive advantage
    • Determining capability for success
    • Aligning human resources with management practice
  • Case study 
Day 2
Morning Developing Employee Competencies
  • Overview of the employee competency model: What it is and why it is needed—KSF for implementation
  • How to define the core employee competencies required for business success
  • Strategies for recruiting employees
  • Strategies for retaining employees
  • Case study 
Afternoon Fostering Talent for Sustainable Growth
  • The importance of talent development for Chinese enterprises
  • Basic architecture of talent development
    • Criteria: What objectives to pursue and how to achieve them
    • Selection: Evaluating the talent pool
    • Systematic development: Comprehensive learning framework
  • Case study
Day 3

​Shaping Employees’ Mindset for Business Success

  • Planning and strategy for cultural transformation
  • Strategies for cultural change
  • Tools for cultural change
  • Case study

Improving Employee Governance

  • The rationale for employee governance
  • Organisation without boundaries: Concept and rules
  • Boundary improvement strategies
    • Vertical boundary
    • Horizontal boundary
  • Case study

Programme Director

Professor Arthur Yeung

Admissions Procedures
Applications are requested at least 30 days before the programme start date. Applications are reviewed as they arrive and admissions are subject to the final confirmation of CEIBS. Any applications received after that date will be considered on the basis of space availability. For more information, please contact our Customer Service Team in Shanghai, Beijing or Shenzhen.

Any cancellation made 30 days or more prior to the programme start date is eligible for a full refund of programme fees paid. However, the expenses arising therefrom shall be for the account of the applicant or his/her employer. Any cancellation made less than 30 days prior to the programme start date shall be subject to a fee of 20 percent of the total programme fee. After the programme starts, no fees shall be refunded for participants who withdraw from the programme for any reason.

To ensure the continuity of your learning, you are required to make proper arrangements according to the course schedule after receiving your letter of enrollment. We will neither make up lessons for you nor confer you with the certificate of completion if you are absent from the course for personal reasons. CEIBS reserves the right to amend information on this programme including price, discount, date, location, faculty, daily schedule and other details.

Contact Information

Customer Service Team
699 Hongfeng Road, Pudong, Shanghai, 201206, P.R.C.
Tel: +86-21-2890 5187

Customer Service Team
No.20, Zhongguancun Software Park
No.8, Dongbeiwang West Road,Haidian District
Beijing, 100193, P.R.C.
Tel: +86-10-8296 6688

Customer Service Team
Suite 10A, Taihua Wutong Industrial Park, Gushu Development Zone,
Hangcheng sub-district, Baoan, Shenzhen 518126, P.R.C.
Tel: +86-755-3699 5199