• Faculty & Research

    Knowledge creation on China, from proven China experts.

    386
  • Faculty & Research

    Knowledge creation on China, from proven China experts.

    386
  • Faculty & Research

    Knowledge creation on China, from proven China experts.

    386

Digital age makes intellectual property even more vital?

What’s driving the 200B Euro market for fake goods? Global volume of fake goods sold per year is comparable to illegal drugs market. The problem isn’t the suppliers, it’s the buyers ~ Meisterkreis’ Clemens Pflanz at the 7th Prestige Brands Forum 2015, organised by CEIBS in Shanghai.