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From Sustainable Innovation to Disruptive Innovation:

Module-I of 3rd CELC 2014 Completed


From March 27 to 30, 55 entrepreneurial and innovative leaders across the spectrum of industries participated in the Module-I of the 3rd CEIBS China Entrepreneurial Leadership Camp (CELC) on CEIBS campus. On the first day, Prof. Nils Stieglitz from Frankfurt School of Finance & Management offered a program entitled “Sustainable and Exploratory Innovation Management”, probing into the significance of and paths to sustainable innovation by citing some hidden champions in Europe as a case; Gong Yan, CEIBS Assistant Professor of Entreneurship, helped the participants compare the sustainable technologies and paths to innovation, providing them with deep insight into disruptive innovation.

On the second and third day, Prof. Kevin Li, Executive Director of CCEI, delivered the lecture “Disruptive Innovation in the Times of Mobile Internet”, analyzing Internet thinking with Xiaomi as a case. On the last day of the Module-I, by putting theory into practice, each participant pit the disruptive innovation plan for his own company against that of the others. The fantastic discussion among the groups on entrepreneurial practice drew standing ovations.

At the forefront of innovation in Internet and other industries, participants played by different rules and thought outside the box. Thus, at the CELC, discussion between professors and participants hit fever pitch. The Module-I bore the following hallmarks:

I. 14-Hour Brainstorming on Disruptive Innovation for Two Days on End;

The lecture “Disruptive Innovation in the Times of Mobile Internet” lay at the heart of the Module-I. Although he came down with the cold, Prof. Li persevered in his 14-hour lecture for two days in a row. From 8:30 a.m. to 10 p.m., each participant was carried away by his enthusiasm and insight into innovation to such an extent that they were concentrated on the lecture, entered into heated discussion, and passionately shared their ideas with others, instead of turning up late, nodding off or zoning out at class.

II. Animated Disputes at Class: Seeking Differences while Shelving Consensus;

At the CELC, each participant was an entrepreneur with a maverick streak. The post-85s/90s entrepreneurs, such as Chen Di, Huang Shizheng, Qian Keming and Shu Yi, exchanged ideas with the post-60s/70s business owners, including Wang Xuning, Chairman of Joyoung, and Bai Wentao, Chairman of Share Capital, and Wu Xunxian, Chairman of Gulin Woodpecker Medical Instrument, presenting diverging views about innovation and entrepreneurship. Prof. Li was struck by their commitment to innovation and creative ideas. The participants kept in contact. After the intense course on the first day, they organized a tour to the Huangpu River.

III. Kickoff of the Game: Innovation Coins;

A pleasant learning experience is similar to an engaging and challenging game that gives participants a great treat. Prof. Li and Ms. Christine Li, Deputy Director of CELC, have laid down a complete set of rules for the innovation game for the 14-month program. With 100 innovation coins on hand, each participant would pit his wisdom against that of the others in class instruction, learning tour, and team events. After the CELC was completed, the winner in the race for the largest number of coins would be awarded a 300C sedan sponsored by Chrysler.

IV. Disruptive Innovation Plans Contest;

The courses offered at the CELC highlight the idea that education is a two-way process. Discussion at the coffee break obviously could not meet the participants’ learning needs. On the fourth day in the Module-I, all participants were divided into seven groups. Each participant measured his disruptive innovation plan with that of the group members; then, the winner of each group had a final showdown. In the end, Jin Li, CEO of MoWeather, received the largest number of votes, becoming the champion in the race for the innovation coins in the Module-I.


The Module-I has just drawn to a close, but the talks about the CELC are heating up. By virtue of the professors’ considerate preparation and the participants’ passionate devotion, the splendid 3rd CELC is just beginning.

Initiated by CCEI in 2012, the CELC is a series of entrepreneurial programs specially designed for the founders and CEOs with the greatest potential in China. The one-year programs cover seven compulsory modules, namely, the Disruptive Innovation, Product Innovation, Marketing and Business Model Innovation, Founder’s Leadership, Investor Relations, “Learning Innovation from the Silicon Valley”, and Entrepreneurship and Innovation Competition, as well as six elective modules, namely, the Private Board, Product Model Innovation, Marketing Innovation, Management Innovation, Finance and Financing Innovation, and Private Board (Innovation). In addition to famous CEIBS professors, renowned entrepreneurs and industrial experts will be invited across China to deliver a lecture. By integrating the business school with the business community and combining class instruction with entrepreneurial practice, the CELC will help budding entrepreneurs in China scale a new height, and thus stand out as the most distinctive and attractive entrepreneurial program in China.