• About CEIBS

    China Depth, Global Breadth

    CEIBS Beijing
    664
  • About CEIBS

    Unmatched China knowledge, proven global expertise

    CEIBS Shanghai
    664

MBA Marketing Manager (Brand & Admissions)-上海-00210

Location: 
Department: 
MBA

Position:        Marketing Manager

Report to:      Assistant Director

Dept.:           MBA programme

Location:       Shanghai

 

Major Responsibilities:

  • Create content across English and Chinese social media and MBA related online channels with aim to generate leads from around the globe;
  • Work on website related projects, and maintain and update the website content regularly;
  • Help develop promotional materials and brochures;
  • Create content and organize communication activities among the relevant group of people, such as current students, alumni associations, university professors etc.;
  • Help plan and execute domestic and int’l advertising (online/offline);
  • Manage promotional events across China (and few internationally), and closely follow-up with prospective candidates;
  • Develop and cultivate relationships with external partners;
  • Assist in admission process including application preview and phone follow-up.

 

Basic Requirements:

  • Bachelor degree or above;
  • At least 5 years work experience, including 2 years in marketing, education industry knowledge preferred;
  • Creative. Good at copywriting and design. Design software skills are preferred;
  • A customer oriented “people-person”, outgoing, positive and energetic;
  • Strong knowledge of global and domestic social media sites (WeChat, Weibo, Chasedream, Facebook, LinkedIn, Instagram.);
  • Good team player, commitment to excellence and detail;
  • Strong communication skills, a good presenter;
  • Fluent in English, both written and oral. Fluent in Chinese desirable.  

Motivated candidates please send resume and cover letter to fdavid@ceibs.edu