China Europe International Business School
Quick Access
  China Automotive Industry Forum > The Past Forums
   
The Past Forums  
     
 

Monday October 30

 

Session 1: Macroeconomic and Automotive Industry Policies in China

The Chinese government is taking an active interest in the development of its automotive sector. Local brands and technology are seen as key elements in the emergence of a strong Chinese automotive industry. This session will deal with the macroeconomic and policy background against which the Chinese automotive market is developing.

 

9.00 - 9.10

Welcome Address

Prof. Zhu Xiaoming

President of CEIBS

 


9.10 - 9.30

 

The Chinese Economy in 2007 and Beyond

 

 

Mr. Yao Jingyuan 

Chief Economist of the National Bureau of Statistics of China 

 


9.30 - 9.50

 

Implications of China's Automotive Industry Development Policy for Domestic and Foreign Manufacturers

 

Mr. Chen Qingtai

Research Fellow of the Development Research Centre of the State Council of PRC

 


9.50 - 10.10

 

Q & A (Moderator)

 

Prof. Zhang Weijiong

Vice President & Co-Dean of CEIBS


10.10 - 10.40

 

Coffee Break

 


Session 2: China in the Global Automotive Market

 

This session positions China on the global stage, both as one of the most important domestic markets and as a potential source of exports to the rest of the world.

 


10.40 - 11.00

 

Building up Competitiveness of the Chinese Automotive Industry

 

Mr. Li Shufu 

Chairman of Geely Group 

 


11.00 - 11.20

 

China's Role in the Global Automotive Industry

 

Dr. Sergio Marchionne

President of ACEA; CEO of F IAT S.p.A

 


11.20 - 11.40

 

China's Strategic Choice in the Global Automotive Market

 

Mr. Xu Changming 

Director of Information Resources Department of the State Information Centre


11.40 - 12.00

 

 

Q&A (Moderator)

 

Prof. Pedro Nueno

Executive President of CEIBS


12.00 - 13.20

 

Lunch

 

 


Session 3: Sustainable Development: Standards & Regulations

Environmental and energy consumption regulations in particular will have a crucial role in setting standards for product development.

13.20 - 13.40

 

Implications of Global Environmental Challenges

 

Dr. Karsten Friedrich Hoppenstedt

Member of the European Parliament


13.40 - 14.00

 

Sustainable Balances between Energy and the Environment

 

Dr. Joachim Leluschko

Head of  the Business Unit High Performance Polymers of Degussa AG


14.00 - 14.20

 

The Development of Electri Automobile in China 

 

Prof. Wan Gang

President of Tongji University


14.20 - 14.40

 

Q&A (Moderator)

 

Mr. Ivan Hodac

Secretary General of ACEA


14.40 - 15.10

 

Coffee break

 

 


Session 4: Movement Towards a Competitive Automotive Component Industry - Synchronization of the Supply Chain

This session will examine the automotive component industry in China , which is crucial to the development of a cost-competitive domestic vehicle manufacturing industry, and how manufacturers can capture China's advantages in developing a global sourcing strategy and work together with suppliers and dealers to garner the competitive rewards of a synchronized supply chain.

 


15.10 - 15.30

 

China as Part of the Global Supply Chain

 

Mr. Shen Ningwu

Deputy Secretary General of China Association of Automobile Manufacturers


15.30 - 15.50

 

Development of an Indigenous Chinese World Supplier

 

Mr. Li Haiping 

Deputy GM of Baoshan Iron & Steel Co., Ltd.


15.50 - 16.10

 

A Competitive Automotive Component Industry in China : Challenges for Foreign Companies

 

Mr. Ali Ordoobadi

Valeo Group Vice President China


16.10 - 16.30

 

Q&A (Moderator)

 

Mr. Jan Borgonjon

President of InterChina Consulting


17.30 - 19.30

 

Welcome Dinner at Shangri-la

 


Tuesday October 31

 

Session 5: Product and Brand

Chinese consumers are different from most other markets. Exterior design and comfort are the key purchasing considerations; there is limited brand loyalty and a need for frequent product and design changes. Which are likely to emerge as the dominant brands and why, and will Chinese brands feature among the leaders?


9.00 - 9.20

 

Car Design in China

 

Mr. Fabrizio Giugiaro 

Chief Designer of Italdesign


9.20 - 9.40

 

Brand Building in China's Automotive Market

 

Mr. Kevin McCann 

Executive Vice President of FAW-VW Sales Company 


9.40 - 10.00

 

Building a Mass Market Brand in China's Automotive Market

 

Mr. Lu Jianhui

Vice President of Chery Automobile Co., Ltd.


10.00 - 10.20

 

Q&A (Moderator)

 

Prof. William H. Mobley

Professor of Management of CEIBS


10.20 - 10.50

 

Coffee Break

 


Session 6: Distribution: the Main Battlefield

China's consumers are fickle - effective distribution, together with product design, is becoming one of the key competitive battlefields. At the same time, decreasing margins are putting pressure on distributors.

 


10.50 - 11.10

 

Building a Modern Sales and Distribution Capability

 

Mr. Dong Haiyang 

Vice President of FAW-Toyota Motor Sales Company


11.10 - 11.30

 

Challenges and Opportunities for Chinese Car Distributors

 

Dr. Alex Qiao 

Vice President of Beijing Xianglong Assets Management Co., Ltd. 


11.30 - 11.50

 

Building An Ideal Retail Distribution System

 

Prof. Charles Waldman

Senior Affiliate Professor of Marketing of INSEAD


11.50 - 12.10

 

Q&A (Moderator)

 

Prof. Zhang Weijiong

Vice President & Co-Dean of CEIBS


12.10 - 13.30

 

Lunch

 


Session 7: Developing Trends in China's Commercial Vehicle Sector

Development of China's commercial vehicle sector lags that of automobiles, although unit sales in the commercial sector are greater than passenger cars. However regulatory requirements combined with increasing customer sophistication is changing the sector. What are the challenges and opportunities for foreign and local investors?

 


13.30 - 13.50

 

Challenges and Opportunities in China's Commercial Vehicle Sector

 

Mr. Lin Xiaoxiong

General Manager of Xiamen Electrical Machinery Group Company Ltd.


13.50 - 14.10

 

Technology and Development in the Commercial Vehicle Sector

 

Mr. Fredrik Hogberg 

President, Greater China of Volvo Trucks. Co., Ltd.


14.10 - 14.30

 

Infrastructures:What, How, When 

 

Mr. J. M. Basañez

Honorary Chairman of European Toll Motorways Association 


14.30 - 14.50

 

Q&A (Moderator)

 

Mr. Ivan Hodac

Secretary General of ACEA


14.50 - 15.20

 

Coffee Break

 


Session 8: China's Automotive Industry Structure: Cooperation & Consolidation

Foreign investors are bound into joint ventures and alliances local players are both cooperating and competing, including outside China. As in the global market, cooperation and competition will increasingly coexist. In addition, given the excess capacity that is being built, industry consolidation is inevitable, but when and how?


15.20 - 15.40

 

Cooperation & Competition: the PSA Case

 

Mr. Yves Boutin 

General Director of Peugeot-Citroën(China) Automotive Trade Co., Ltd. 


15.40 - 16.00

 

Consolidation in China's Car Industry

 

Mr. Xu Heyi

Chairman of Beijing Automotive Industry Holding Co., Ltd.

 


16.00 - 16.20

 

Future of China's Automotive Industry Structure

 

Mr. Zhang Xiaoyu

Chairman of Society of Automotive Engineers of China


16.20 - 16.40

 

Q & A (Moderator)

 

Mr. Jan Borgonjon

President of InterChina Consulting


16.40 - 17.00

 

Conference Summation

 

Prof. Pedro Nueno

Executive President of CEIBS

 
     
     
   
  Registration
 
 

Online Registration

Tel
+86-21-28905504

Fax
+86-21-28905273

E-mail
autoforum@ceibs.edu

Post
Ms. Elaine Fang
699 Hongfeng Road
Shanghai 201206, PRC

   
Copyright@CEIBS. All Rights Reserved.